„UNIFORM SUPPORT PROGRAMME“ ensured Olympians were dressed for success at Beijing 2022

The International Olympic Committee (IOC) collaborated with the World Federation of the Sporting Goods Industry (WFSGI) and five of the world’s leading sporting goods brands to provide athletes from 12 National Olympic Committees (NOCs) with state-of-the-art competition uniforms to help them perform at their best at the Olympic Winter Games Beijing 2022.

The Olympic Committee of BiH also participated in this program, which resulted in the provision of competition equipment for Elvedina Muzaferija, Mirza Nikolajeva, Strahinja Erić, Emir Lokmić, and Sanja Kusmuk. Mirza Nikolajev, bh. luger was among the athletes who actively participated in the IOC's promotional campaign for this project.

“For those of us who wouldn’t have the latest high-tech competition clothing, the Competition Uniform Support Programme is amazing,” he says. “It provides us with our own cutting-edge kit for the Games, sponsored by the program’s brands and tailored to fit.”

You can watch the promotional video and the complete statement on this link, and you can read the news of the International Olympic Committee here.

Through the NOC Competition Uniform Support Programme, athletes with the greatest need were supplied free of charge with vital technical clothing, which they would not otherwise have had access to. The programme has supported more than 1,000 athletes from 94 NOCs since it was introduced for the Olympic Games Rio 2016, with athletes subsequently benefiting from the programme at the Olympic Winter Games PyeongChang 2018 and the Olympic Games Tokyo 2020, as well as Beijing 2022.

Thirty-six athletes benefited from the programme in Beijing, which saw WFSGI-affiliated brands Adidas, Descente, Mizuno, Odlo and Under Armour provide competition uniforms tailored for each athlete, using the colours of their respective NOCs.

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